 Book details:April 2007
ISBN 978-1-55365-225-0
Hardcover 6" x 9" 328 pages Business & Economics / Exports & Imports Current Affairs $34.95 CAD Awards
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Douglas & McIntyreWhy Mexicans Don't Drink MolsonRescuing Canadian Business from the Suds of Global ObscurityCanada has all the makings of a global leader, yet it has opted to become a laggard, frittering away its jackpot of rich resources rather than building viable multinationals that are ultimately the country’s best defence in a globalized world. Andrea Mandel-Campbell interviews some of Canada’s leading executives and behind-the-scenes movers and shakers to reveal the hidden challenges to Canada’s global success and the perils of continued complacency.
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About the Author Andrea Mandel-CampbellAndrea Mandel-Campbell was bureau chief for London’s Financial Times in Mexico and correspondent for Business Week magazine in Argentina. For ten years ... more >>Related Books Intent for a Nation: What is Canada For? On The Wealth of NationsNews & Events for Why Mexicans Don't Drink Molson
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